Industry: Credit Unions
Helping Credit Unions Build, Focus & Scale Their Marketing Using A Four Step Process.
Are you struggling to attract new members, optimize your marketing budget, or increase engagement? We've helped credit unions overcome these challenges with a proven strategy designed to deliver results you set at the beginning of our engagement.
What We Do
The Four Step Method That Helps You
Thrive Against Big Banks
Our services are organized into four targeted packages, each designed to address the unique marketing challenges your credit union faces and help you compete effectively.
Attract
Our team helps create strategies to bring more traffic & relevance to your credit union from influencers to optimizing SEO, and leveraging advertising channels.
Optimize
From paid media campaigns to analytics insight consulting. This involves refining advertising channels to focus on driving more memberships or applications.
Convert
Turning your attracted and optimized audience into actual conversions. The focus is on Conversion Rate Optimization (CRO), testing landing pages, and refining the user experience across the website or sales funnel.
Predict
This package focuses on predicting customer behavior and future outcomes, you can forecast which leads will convert, which products will perform well, and where the best opportunities lie, allowing for smarter, data-driven decisions that increase revenue and reduce wasted effort.
How The Process Works
Choose Your Impact™
Impact™ is our unique marketing method that allows you to choose a marketing objective that our team is built around and then works to achieve. You will choose between Attract, Optimize, Convert or Predict to start our partnership which will ensure we align a team that will help you reach these goals from the start.
Identify
We identify pain points in your marketing channels to optimize performance. By thoroughly evaluating each channel—from digital platforms to local media—we determine how they can work together to drive better results and maximize your return on investment.
Craft
We craft a customized strategy based on the package that best aligns with your goals—whether it's Attract, Optimize, Convert, or Predict. From start to finish, we guide you through each step, ensuring you understand how to address your specific marketing challenges and execute a strategy that drives results, whether you're building awareness, fine-tuning campaigns, increasing conversions, or forecasting future growth.
Activate & Measure
we help you activate it seamlessly. We then monitor and measure performance to ensure your marketing efforts drive results and deliver continuous improvement.
How We've Helped Credit Unions Success
Just a few examples of how we help Credit unions grow everyday.
Keeping Credit Union Brands Relevant With Influencers
We leverage influencers and content creators to help credit unions connect with the next generation of members. By partnering with trusted voices in social media and content creation, we craft authentic and engaging campaigns that resonate with younger audiences. These collaborations not only boost brand visibility but also position your credit union as a modern and relatable financial partner, ensuring your relevance in an ever-changing digital landscape
Prediction Based Marketing
Together with Faraday we've built out predictive modeling that leverages AI & machine learning to predict which members (or potential ones) will take the action to apply for your products. This model can then be used to deploy a unified audience in your advertising efforts across digital, mailing & TV channels ensuring your ad spend is spent as efficiently a possible.
Instilling Confidence In Their GA4 Marketing Data
We ensure credit unions have complete confidence in their GA4 marketing data by providing expert setup, customization, and analysis. From proper data tracking to actionable insights, we make sure your data is accurate, reliable, and ready to drive informed marketing decisions that lead to measurable growth.
What Do You Think?
Are You Ready To Try A New Approach?
We're confident we can introduce a new marketing perspective to your credit union that will help you reach your growth goals. Request a call to learn how we can partner.
Get In Touch