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How To Identify Your Target Audience Using Facebook

  In this episode, Dean DeCarlo, founder of Mission Disrupt, dives into how companies can identify their audience interests and behaviors using the Audience Insight tool on Facebook. Audience Insight allows business managers to see valuable information like gender, job roles, relationship status & income level. The tool is also great at identifying users based … Continued

Evolving Your Company’s Brand

Man On A Mission   Four months ago I walked into our office in Westbury and prepared for a morning meeting with our team. I knew our fall was going to be busy; we had just won pitches to help launch two new start-ups in the marketplace for 2018. The pitch included work from brand … Continued

Adapting Digital Marketing To Customer Moments

Consumers Are Changing   With the world of consumer behavior evolving, this year was an important tipping point towards mobile device usage. According to Google, more than 51% of all online searches are now conducted through mobile devices, and 87% of all users turn to their mobile devices first when they need to get tasks … Continued

3 Steps for Making Successful Snapchat Campaigns

Turning Geofilters into Successful Snapchat Campaigns   The true value of a Snapchat geofilter is in its ability to form an immediate conversation around your brand. To do this, we’ve tested and developed 3 steps for making a successful snapchat campaign for maximizing conversions and then implemented it in our very own Mission Disrupt geofilter, featured … Continued